1. IntroductionPRECISION SOCIAL MEDIA MARKETING AGENCY (“Agency”, “we”, “us”, or “our”) respects the privacy of individuals and is committed to handling personal information responsibly.This Privacy Policy explains how PRECISION SOCIAL MEDIA MARKETING AGENCY may collect, use, store, disclose, protect, and otherwise process information obtained through our website, marketing services, communication services, customer interactions, campaigns, and related business activities.This Privacy Policy is intended to provide transparency to customers, website visitors, business contacts, campaign recipients, and other individuals whose information may be processed in connection with our Services.Where we provide marketing services to a business Client, that Client may determine the purpose and manner in which certain customer information is used. In such circumstances, the Client may have its own privacy policy and legal responsibilities. PRECISION SOCIAL MEDIA MARKETING AGENCY will process information in accordance with the applicable service arrangement and instructions, subject to applicable law.By using our website or Services, you acknowledge that you have read this Privacy Policy.
2. Information We CollectDepending on how you interact with PRECISION SOCIAL MEDIA MARKETING AGENCY, we may collect different categories of information.A. User and Contact InformationWe may collect information such as:Name;Business or organisation name;Email address;Telephone or mobile number;Business address;Billing information;Service requirements;Communication preferences;Enquiry information; andInformation voluntarily submitted through forms or other communication channels.We only seek information reasonably relevant to the purpose for which it is collected.B. Device and Technical InformationWhen you visit our website or interact with digital services, technical information may be collected automatically, depending on the technologies deployed.This may include:IP address;Browser type;Operating system;Device type;Approximate location derived from technical information;Website interaction information;Referring webpage;Pages viewed;Access times; andTechnical diagnostic information.C. Cookies and Similar InformationWe may use cookies, pixels, tags, analytics technologies, or similar tools to operate our website, understand website usage, remember preferences, measure campaigns, and improve services.Further information is provided in the Cookies & Tracking Technologies section below.D. Message and Campaign DataWhere we provide communication or campaign services, we may process information relating to business communications, including:Sender information;Recipient information;Message content;Message templates;Delivery status;Timestamp information;Campaign identifiers;Opt-in or consent records where provided;Opt-out information;Engagement information; andTechnical delivery information.PRECISION SOCIAL MEDIA MARKETING AGENCY will seek to limit processing to information reasonably necessary for providing the relevant Services.
3. Purpose of Data CollectionWe collect information for legitimate business and service-related purposes, which may include:Providing requested Services;Responding to enquiries;Managing Client accounts;Preparing campaigns;Delivering marketing communications;Managing WhatsApp or RCS campaigns;Processing transactions;Providing customer support;Monitoring campaign performance;Maintaining security;Preventing fraud and misuse;Improving our Services;Complying with applicable legal obligations; andProtecting our rights and legitimate business interests.We do not intend to collect personal information merely because it is available. Collection should generally be connected to an identifiable business or service purpose.
4. Consent for WhatsApp & RCS Data ProcessingWhere WhatsApp, RCS, SMS, or similar communication services are used, appropriate consent, permission, lawful basis, or other applicable authorisation should be obtained before personal information is used for marketing communications where required by law or applicable platform rules.The Client is responsible for ensuring that its customer contact lists and marketing permissions have been obtained lawfully.Recipients should receive communications consistent with the purpose for which they provided their contact information.Where applicable, recipients should have an accessible mechanism for withdrawing consent or opting out of marketing communications.PRECISION SOCIAL MEDIA MARKETING AGENCY does not knowingly support campaigns intended to bypass consent requirements, platform safeguards, spam controls, or communication restrictions.WhatsApp and RCS communications may also be subject to independent privacy terms and policies operated by Meta, Google, telecommunications providers, carriers, or other service providers.
5. Legal Basis for ProcessingDepending on the circumstances and applicable law, information may be processed based on one or more legally recognised grounds, including:Consent;Performance of a contract or provision of requested Services;Compliance with a legal obligation;Legitimate business purposes where legally permissible;Prevention of fraud, misuse, or security incidents; orOther lawful grounds available under applicable Indian law.Where consent is the applicable basis, individuals may have the right to withdraw consent, subject to applicable legal and contractual limitations.Withdrawal of consent does not necessarily invalidate processing that occurred lawfully before withdrawal.
6. How We Use Collected DataPRECISION SOCIAL MEDIA MARKETING AGENCY may use collected information to:Communicate with Clients and prospective customers;Provide requested marketing Services;Create and manage campaigns;Deliver approved communications;Monitor campaign performance;Generate reports and analytics;Manage billing and payments;Maintain records;Respond to support requests;Detect suspicious or unauthorised activity;Improve website functionality;Improve marketing strategies and service quality;Comply with legal requirements; andProtect the Agency, Clients, users, and third parties.We may use aggregated or reasonably de-identified information for analytical and operational purposes where permitted by law.We do not intend to sell personal information merely as a commercial data product.
7. Data Retention & DeletionWe retain personal information only for as long as reasonably necessary for the purpose for which it was collected, for providing Services, for fulfilling contractual obligations, or for complying with applicable legal, accounting, tax, security, dispute-resolution, and record-keeping requirements.The exact retention period may differ depending on the category of information.When information is no longer required, we may delete, anonymise, de-identify, or securely dispose of it, subject to technical, contractual, and legal requirements.Where a Client requests deletion of information processed on its behalf, the request may be evaluated according to the relevant service agreement and applicable law.Backup systems may retain information for a limited period before secure deletion or overwriting.
8. Data Sharing with Third PartiesPRECISION SOCIAL MEDIA MARKETING AGENCY may use carefully selected third-party service providers where necessary to deliver Services.Depending on the Services provided, these may include:MetaWhatsApp Business Platform and related services may involve Meta or its affiliated infrastructure. Message and account information may therefore be processed through Meta’s systems according to applicable Meta terms and policies.GoogleRCS-related technologies, analytics, cloud services, advertising systems, or other services may involve Google or its relevant service providers.Telecom OperatorsRCS, SMS, and other communications may require processing by mobile network operators, carriers, messaging hubs, aggregators, or other telecommunications providers.Other Service ProvidersWe may also use providers for:Cloud hosting;Analytics;Customer support;Email;Payment processing;Advertising;Website security;Software services; andTechnical infrastructure.Third parties are expected to process information in accordance with applicable contractual requirements and applicable law.We may also disclose information where required by law, court order, governmental authority, regulatory requirement, fraud-prevention requirement, or other lawful process.
9. Security Measures & EncryptionPRECISION SOCIAL MEDIA MARKETING AGENCY takes reasonable measures to protect information against unauthorised access, misuse, alteration, disclosure, loss, or destruction.Depending on the system and service involved, safeguards may include:Access controls;Authentication mechanisms;Secure communications;Encryption where supported;Restricted administrative access;Monitoring and security procedures;Secure data handling practices;Vendor controls; andReasonable organisational safeguards.No electronic transmission or storage system can be guaranteed to be completely secure.Accordingly, while we take reasonable measures to protect information, we cannot guarantee absolute security against every possible threat, particularly where information is processed by independent third-party platforms.Clients should also use appropriate security practices and protect account credentials and access information.
10. Cookies & Tracking TechnologiesOur website may use cookies and similar technologies.Cookies may help us:Keep websites functioning;Remember preferences;Understand visitor behaviour;Measure advertising effectiveness;Analyse website traffic;Improve user experience; andDetect security or technical issues.Some cookies may be provided by third-party service providers.Depending on the website and technology used, users may be able to control cookies through their browser settings.Disabling certain cookies may affect website functionality.Where legally required, appropriate consent mechanisms may be implemented for non-essential cookies or tracking technologies.
11. Data Transfer & Storage (India-Based)PRECISION SOCIAL MEDIA MARKETING AGENCY seeks, where commercially and technically practicable, to use India-based storage or processing arrangements for information that can reasonably be maintained within India.However, certain Services, particularly third-party communication platforms, cloud services, advertising platforms, analytics systems, APIs, or global technology providers, may process information outside India.Where information is transferred or processed outside India, such processing may be subject to the terms, infrastructure, and privacy practices of the relevant service provider and applicable legal requirements.We will take reasonable steps appropriate to the circumstances when selecting service providers and handling personal information.
12. User Rights — Access, Correction & DeletionSubject to applicable Indian law, individuals may have rights relating to their personal information.Depending on the applicable legal framework and circumstances, these may include requesting:Access to personal information held about them;Correction of inaccurate or incomplete information;Deletion of information where legally applicable;Withdrawal of consent where consent is the relevant basis;Information regarding how personal information is processed; andAssistance regarding privacy-related concerns.Requests should be made using the contact details provided below.We may need to verify the identity or authority of the person making a request before disclosing or changing information.Some requests may be limited or refused where retention or processing is required by law, necessary to establish or defend legal claims, necessary for security, or otherwise permitted by applicable law.Where personal information is processed by PRECISION SOCIAL MEDIA MARKETING AGENCY on behalf of a Client, the individual may need to direct their request to the relevant Client, depending on the circumstances and applicable contractual arrangement.
13. Policy for ChildrenOur Services are primarily designed for businesses, organisations, professionals, and general audiences rather than children.PRECISION SOCIAL MEDIA MARKETING AGENCY does not knowingly seek personal information from children in circumstances where such collection is prohibited by applicable law.Where a parent, guardian, or authorised person believes that a child has provided personal information to us improperly, they may contact us so that the matter can be reviewed and appropriate action can be considered.Marketing campaigns operated for Clients should also comply with applicable requirements concerning children’s data, age restrictions, advertising, and consent.
14. Third-Party Websites and ServicesOur website, advertisements, or communications may contain links or references to third-party websites, applications, platforms, or services.We do not control the privacy practices of independent third parties.Users should review the privacy policies of third-party providers before submitting personal information to them.This Privacy Policy applies to the information handled by PRECISION SOCIAL MEDIA MARKETING AGENCY and does not automatically apply to independent third-party websites or services.
15. Marketing Communications and Opt-OutWhere we send promotional communications directly, individuals may request that we stop sending marketing communications where legally applicable.For WhatsApp, RCS, SMS, email, or other campaigns managed for a Client, recipients should use the opt-out or unsubscribe mechanism provided in the relevant communication where available.A recipient’s decision to opt out of marketing communications should be respected in accordance with applicable law and platform requirements.Operational, transactional, security, or legally necessary communications may continue where permitted or required.
16. Data Breach and Security IncidentsIf we become aware of a security incident involving personal information under our control, we will assess the incident and take reasonable steps appropriate to the circumstances.Where notification is required under applicable law or contractual obligations, we will make the required notifications through appropriate channels.Where a third-party platform is responsible for an incident occurring within its own infrastructure, that provider may have separate notification and incident-response responsibilities.
17. Changes to Privacy PolicyPRECISION SOCIAL MEDIA MARKETING AGENCY may update this Privacy Policy from time to time.Changes may be made to reflect:New Services;Changes in technology;Changes to communication platforms;Changes in applicable law;Changes in data-processing practices;Security improvements; orBusiness or operational developments.The updated Privacy Policy will be published on our website where reasonably practicable.The “Effective Date” at the beginning of the Policy will indicate when the current version became effective.Where legally required, significant changes may be communicated through appropriate additional notices.
18. Governing Law (India)This Privacy Policy shall be governed by the applicable laws of India.PRECISION SOCIAL MEDIA MARKETING AGENCY will seek to handle personal information in accordance with applicable Indian privacy, information-technology, consumer-protection, telecommunications, advertising, and other relevant legal requirements, as applicable to the Services and circumstances.Where applicable, mandatory legal rights and remedies will continue to apply notwithstanding anything stated in this Policy.
19. Contact InformationIf you have questions regarding this Privacy Policy, wish to make a privacy-related request, or have concerns regarding the processing of your personal information, please contact:PRECISION SOCIAL MEDIA MARKETING AGENCY
Business Type: Sole Proprietorship
Industry: Marketing
Email: [Insert Business Email]
Phone: [Insert Business Phone Number]
Business Address: [Insert Business Address]When submitting a privacy request, please describe the nature of your request and provide enough information for us to understand and respond to it. We may request reasonable verification before acting on requests involving personal information.Last Updated: [Insert Date]PRECISION SOCIAL MEDIA MARKETING AGENCY is committed to responsible data handling, transparent communication practices, and appropriate safeguards for personal information used in connection with its marketing and communication services.